You have done the work.
You have seen the doctors.
Nothing is clicking.
That is because no one has looked at the whole picture.
Our coaching programs are built for men who have already tried the surface-level solutions. The diets, the apps, the specialists who only look at one piece. You have done the research. You have put in the effort. And you are still not where you want to be.
That is not a discipline problem. That is a systems problem. And that is what we fix.
Included in Every Program
— THE FOUNDATION
No matter which program you choose, you get the full clinical foundation.
Comprehensive bloodwork and biomarker analysis before you start, so we are not guessing
Weekly coaching sessions with Joey, built around your specific patterns and goals
Daily morning and night check-ins tracking sleep, stress, physical readiness, mood, nutrition, and recovery in real time
Real-time coach alerts: if your stress spikes or your mood drops, we know and we respond
A personalized protocol covering movement, nutrition, supplementation, and recovery
Access to the Sparking Change community of men doing the same work
Lab re-testing to measure progress and adjust your protocol based on real data
This is not therapy. It is performance care informed by a clinical understanding of how your brain and body actually work. We are not just talking about how you feel. We are measuring, adjusting, and building something that holds up under pressure.
6-Week Reset
This program is for men who need a focused reset. Something shifted. Your energy is inconsistent. Your sleep took a hit. You are running on willpower and it is starting to cost you.
Six weeks is enough time to identify the patterns, stabilize the system, and rebuild a foundation you can maintain.
WEEK .01
Baseline and Clarity
Full performance intake. We identify your energy leaks, your stress patterns, and define your focus for the next six weeks.
WEEK .02
Nervous System and Recovery
Stress education, nervous system regulation, and building your morning and evening reset routines.
WEEK .03
Discipline Without Burnout
Identifying the non-negotiables that anchor your days and calibrating your effort so you stop running hot.
WEEK .04
Motivation and Momentum
Addressing dopamine patterns, purpose versus performance, and redesigning your reward systems.
WEEK .05
Real-Life Integration
Building a plan that works when you travel, when work gets heavy, and when life gets messy.
WEEK .06
Transition and Decision
Review everything, celebrate what you built, and make a clear decision together. Stop here, repeat, or go deeper with the 12-week program.
THE FULL PROGRAM
12-Week Deep Dive
Twelve weeks of structured, clinically informed coaching designed to create change that becomes part of who you are.
Sessions are 75 minutes weekly, plus weekly async check-ins and daily tracking. You leave with a personalized routine, a travel and stress contingency plan, a training and life-balance strategy, and an end-of-program roadmap.
Weeks 1-3
Phase 1: ASSESS
Performance patterns, stress response mapping, identity work, and baseline lab review. This is where we find out what is really going on underneath.
Weeks 4-6
Phase 2: ACTIVATE
Structured routines, recovery rituals, and effort calibration. We build your daily operating system and start seeing early wins in energy, sleep, and clarity.
Weeks 7-9
Phase 3: ADAPT
Setbacks, emotional regulation, and redefining what success looks like when it is sustainable. Most men hit a wall around week 7. That is by design. We use it.
Weeks 10-12
Phase 4: ANCHOR
Identity-level change. Habit design connected to who you are becoming. Sustainability planning, community, and a clear post-program roadmap.
The work does not end when the program does. Most men need ongoing structure to stay sharp.
CONTINUING CARE
AFTER THE PROGRAM
$250 to $350/month
Maintenance
One session per month (45 min)
Async check-ins
Community access
Seasonal stress management
$400 to $600/month
Performance
Two sessions per month
Structured check-ins
Quarterly goal recalibration
Training and life-load rebalancing
Decision fatigue support
$750 to $1,000/month
High-Performance
Advisory
Monthly strategy calls
Priority access to Joey
Travel and event support
Long-term identity alignment
Retreat priority booking